I see them as cultural and they don't bother me any more than the Pilsbury Dough boy or Lil Debbie. Would you call Lil Debbie racist just because she's a red headed kid with a hat on a box of junk food? Be more offended that it's junk food. I don't have a problem with such images. Some companies like to have a picture of a person on their box. Others do not.
However, I do have a problem with the enriched product both brand names represent and I don't eat it because it's too high in carbs while too low in fiber. That's my real issue with them both. The brown rice is alright, though, but still too carby for me at this point.