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Fuzzy
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16 May 2007, 8:16 pm

I've seen television comercials become ever more ridiculous, but they always have been.

With the Discovery of AS, I am seeing and suspecting the shaping they might be causing on NT thinking.

People are turning into feeling morons. Instant gratificationists. If I see a pizza comercial, i dont crave. If i see a feebreze comercial, i gag. If i see a car comercial, am i to feel that people would like me more? I friggin doubt it.

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BazzaMcKenzie
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16 May 2007, 9:05 pm

Clearly, advertisers pay for advertising because it works on a lot of people. It influences at least some peoples choices behaviour and decisions, possibly even attitudes (doesn't State propaganda do this too?).

I always think its illogical when psychs come out in support of legalising porn or violent movies or games because they say it doesn't influence people's behaviour. Clearly the advertising industry is proof to the contrary.


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9CatMom
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16 May 2007, 9:17 pm

Febreeze is nasty smelling, especially when it's used in a vain attempt to cover the smell of cat urine. The two smells together are absolutely nauseating.



Apatura
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16 May 2007, 9:19 pm

Commercials disturb me so much, that I've stopped watching TV. I even abstained from 24 last monday.



BazzaMcKenzie
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16 May 2007, 9:23 pm

I can put up with ads of free to air tv (although I watch ABC mostly - no ads)
I disconnected cable/pay tv a few years ago because I couldn't stand the idea of paying to see ads.

Do you get ads on cable tv in USA/UK?


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Apatura
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16 May 2007, 9:25 pm

Yes, most cable stations have tons of ads. PBS is ad free except for "announcements" from "sponsors" in between shows. I have been watching a lot of documentaries on the PBS website... so far, no ads.



methinks
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16 May 2007, 9:36 pm

My opinion:I don't believe "feeling" and thinking need be mutually exclusive.I think people tend to be incredibly easy to sway by mass media.BUT the success of advertising assumes cultural values are already established and unchallenged;other key aspects of culture promote knuckle-dragging materialist-consumerist values as well.Advertising is simply the candy-coated id of culture.I do think it's been accelerating for 50+ years,with incredible density of bs in the last decade especially.I suppose that's just because there's more media than ever before.

Someone once said:"media:spreading darkness at the speed of light".Of course,that oversimplifes the issue,but it makes a good point.

Also,one person's trash is another's treasure,as "they" say.This is what a "free market" currently looks like.

Too bad,some of the most creative minds can only find a living wage in advertising.

I can't stand commercial television,for the commercials.I just don't watch the stuff,not because I'm on a high-horse,it just irritates me way too much.



ZanneMarie
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16 May 2007, 9:50 pm

Ads are part of the capitalist agenda to create consumers. If you didn't constantly create more need, you would run out of consumers to buy your products. So you either find more consumers in a new place (globalization) or you create more need.

I once had a professor tell us that you have to unfocus your eyes to see the picture through all the pixels on the screen. It creates the same state as hypnosis. That was his theory about the effect of TV and ads. If he's right, it would make sense that it has such an effect on the masses.

I haven't watched TV since I lived in Italy. I watch Lost on the ABC site and take the headphones off for the commercials. Half the time that's why I don't know what people are talking about at work. It's pretty pathetic that they talk about television shows and commercials like they are real life. I just keep laughing when I think about all the shrinks who insist we have to be like them to be happy. Are they kidding me? The crap they watch will rot their brains and I need to be like them? Oh yeah. Right.


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maldoror
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16 May 2007, 9:50 pm

Ever since I was a kid I've always been angry at commercials. If you watch one program a day they're almost tolerable, but more than that and it's amazing how freaking redundant and annoying they are. PBS style sponserships I can deal with. I can deal with someone saying "this company paid us so here is an advertisement for them." I've just checked out a book from the library called the One Dimensional Man by Herbert Marcuse that apparantly talks about this kind of thing.



nutbag
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16 May 2007, 10:54 pm

Check out Neuro Linguistic Programming!


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Fuzzy
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17 May 2007, 12:12 am

methinks wrote:
My opinion:I don't believe "feeling" and thinking need be mutually exclusive.I think people tend to be incredibly easy to sway by mass media.BUT the success of advertising assumes cultural values are already established and unchallenged;other key aspects of culture promote knuckle-dragging materialist-consumerist values as well.Advertising is simply the candy-coated id of culture.I do think it's been accelerating for 50+ years,with incredible density of bs in the last decade especially.I suppose that's just because there's more media than ever before.


So much what I wanted to say, but said so much more concise.



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17 May 2007, 8:15 am

The most disgusting commercial on air today is for Kleenex. They depict two people sitting on a couch in the middle of Manhattan (I think), and one person regales the other with some sob story, then they both weep and reach for a Kleenex. "Let it out" is their slogan.

Not sure if they're referring to boogers or tears, but either way, I feel immense hatred while watching that tripe. :twisted:


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Fuzzy
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17 May 2007, 8:24 am

nutbag wrote:
Check out Neuro Linguistic Programming!


I didnt like it. There was no structure to it. What I read yapped about following scientific method, consistancy, repeatable method... and then went on to say how nothing could be rigid, had to adjusted to each situation... rules were to be made up for the individual.

So the experiments are... not. Scientific method... ignored. Methodology.. chaotic.

Can you give me some decent links though? I'm open minded enough to look again!



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30 May 2007, 6:07 am

Ahhhh, you will have to find and read at least a few books. NLP is a mental method that works best one on one and with a well trained person "doing". Yeah, if the goal is some specific mental change.

However, the human mind works in modes like visual, auditory (more tonalities than conceptual "parsed" meaning), kinesthetic. And sub modes like within visual there is image brightness. Note: this works with the so common among NTs non logical non verbal thinking.

A person can match up modes (hint: if a person talks to you with visual mode words, do not speak back to him in kinesthetic, I.e. "Can you see what I mean?". "Yes, I think I have a feel for it."

Obviously best one on one. However, certain internal processing sub modalities tend to be mostly (statistically) successful. Like: if you, as an advertiser, want to make a mental impression not easily lost, then when the item being advertised appears on screen you can: 1. brighten the image, 2. make the image of the item larger, 3. make the image of the item sharper, 4. with a mixed mode synesthesia - make the sound track louder. . .

And you get in past most folk's defenses and to the most vital subconscious part of the brain.

Much more to it, but NLP methods are in ads and political speaches and news broadcasts. . .

Visual images make a their point without words. When the political ad plays that slow plaintive piano with all the minor chords most people feel sad and would feel sad even if the downtrodden group for which sympathy is being drummed up is child molesters.

It gets past logic, and the conscious mind, and right to the heart of a person. Was developed to be used thereputically. But is used in ads, speaches, stage magic, even crooks (well, legal crooks that is: if not crooks what are advertisers and speechwriters?) use it.

I see and hear it all around since being sensitized.


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Fuzzy
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30 May 2007, 5:31 pm

Thanks Moofy.

That clears that up. I'll look some more, but I'd say I see it all over anyway. The intended effect seems to pass me by.



nutbag
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30 May 2007, 11:07 pm

I am not surprised that NLP based and similar methods whiz right past you. It is based on clinical work done by several persons (mainly Richard Bandler and John Grinder) and studies of successful therapists (mainly Fritz Perles, Milton Erickson, and Virginia Satir). I think it is pretty well set up for NTs as they re the majority everywhere - even within the population of mentally troubled.

The entire thing seems to me, sensitized now by my self knowlwdge of AS, to be based on using heightened NT standard nonverbal communication.

Indeed, my ffriend was a real "NLP Practitioner", and he had no clue as to me and my mental operation. Totally in the lalaland od NTs. We aspies probably have at least partial immunity.

Moofy clear


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Who is John Galt?
Still Moofy after all these years
It is by will alone that I set my mind in motion
cynicism occurs immediately upon pressing your brain's start button