Audience

WrongPlanet reaches 120k-150k unique visitors per month, about two-thirds in the U.S., and generates about 2 MM PV per month. Total audience has doubled in the last year. Our demographics skew young and educated, over-indexing for 13-17, and 18-34 year olds. We have a core of loyal users, about a quarter of visitors, but over 75% of our visitors are finding us organically through search or referrals. Registrants are growing about 5% per month. We are able to target advertising contextually (based on different forum sections of the site), and geographically. We value our audience members’ privacy and their trust. Accordingly, we do not allow behavioral tracking of our audience members onto third-party sites, or the placement of audience beacons.

Advertising Rates

Ad Impressions Leaderboard, skyscraper, or medium rectangle ads at $15 CPM are a great way to build brand awareness in the autism community. Buy monthly campaigns on Wrong Planet in blocks of 50,000 impressions ($750).            

To buy ads on Wrong Planet, contact Alex Plank: alex@wrongplanet.net. I can arrange special deals for new customers.

Sponsored Article A sponsored article is the best way you can raise brand awareness in the autism community. You can purchase a sponsored article for $2700-$3700.

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