AnonymousAnonymous wrote:
It was originally supposed to have had only a theatrical release, but Netflix made a $12 million worldwide distribution deal to release it on Netflix the same day as its theatrical release. That deal understandably ticked off the four largest theater chains in the US, who in turn boycotted the movie.
It's fascinating how distribution models are changing for movies. Release windows are getting shorter, with movies coming to streaming two months after leaving theatres and DVD and Blu-ray a few weeks later. More and more good movies are bypassing theatres entirely and going straight to video, not because they're not good enough for theatres but because a theatrical release just doesn't seem worth the time and money. And now we have good movies and shows getting first-run distribution on streaming services like Netflix.
Theatres are an endangered species. No wonder studios are resorting to gimmicks like 3D and casting East Asian actors in every big film to appeal more to the Chinese market. And yet the theatrical release of a film is still seen as hugely important, and a movie that sells wonderfully on home video won't get a sequel if it didn't do well in theatres (i.e.
Dredd), and a movie that doesn't get released in theatres won't be eligible for the various awards that studios seem so eager to obtain.