anotherswede wrote:
I think a lot has to do with americans sense of VALUE. They search out the highest amount of calories for their money. In Sweden a BigMac with "medium" fries and drink (and that's likely small in america) is 1030 kcal. A bit more than is reasonable as a lunch for a grown man. Lets say that is 7 USD. If the customer can MegaSpecialSize that for 1 USD more and get an extra big fries (470 kcal) and a cheeseburger (300 kcal), a lot of people will do that. Because they get 1800 kcal for just a little more, so better VALUE. Regardless if a grown man needs needs that. They rather store those extra 770 kcal as fat because it is value for money....
A normal meal for a grown man used to be small fries and drink and a cheeseburger, now that is for "kids". Meals have grown over the years and always seem to get bigger because people demand VALUE. Larger soda and fries cost very little for the joint to provide, but gives customers a lot more calories and therefore better value.
That is true. The fast food marketers took advantage of this and thus many of the most horrific fast food options got named "value meals". If you don't have a lot of money, buying as many calories as possible with a small amount of money seems like a good idea- a good value. It's like a terrific bargain- like buying 3 shirts for the price of one.
This is one of the myriad reasons why the rich (certainly in the U.S.) are thinner. Having a basically unlimited food budget, they feel no pressure whatsoever to buy as many calories as possible with as little money as possible. Thus they are free to spend large amounts of money for very few calories- spending the money on exquisite freshness or chef preparation instead. People with less money look at the tiny, expensive portions and laugh at how "stupid" the rich people are for paying so much money for so little food. Yet one more reason the rich are thinner and healthier.