Mountain Goat wrote:
Uhmm. A bit like deceptive TV adverts like internet providers who use fluffy kittens to advertize, or a soft drink company using dancing red people. None of these have ANYTHING WHATSOEVER to do with their products.
Basically that.
When I go to "Explorer" (to get here to WP for example) the start up page is chock full of click bait of the worst kind.
You see some headline about some topic that mildly interests you like "these celeb couples have huge age differences between them" that shows a pic of a fav star of yours, and their spouse. So ofcourse you click it. And then you get ONE paragraph on the topic, instead of a body of copy. And you see an arrow that says "continue the slide show". So you hafta manually advance it page by page just so you can read the story one paragraph at a time. Meanwhile you get exposed to a dozen pages chocked full of adverts. And its designed to trip you. So by mistake you click the wrong arrow- and it links you TO one the ads that you're not interested in..Grrrrr..
I didn't even know there was a term for it. But then I saw folks use the term "click bait" here on WP, and ...I immediatly got what the term meant (boy do I EVER know what "click bait" is!).