oddone wrote:
AmberEyes wrote:
I loved studying Graphics in the classroom, but when I got out into the real world of Service Stations and Supermarkets, I found myself bombarded with messages and logos. I was unable to function, often times going mute and having to retreat to the toilets, only to find adverts pasted on the inside of the toilet door.
Service Stations are terrible places.
The idea is that drivers will stop and rest and so reduce the risk of accidents caused by fatigue. How does bombarding people with shouty logos help?
It isn't supposed to "help" as such, it's supposed to make money from a captive audience.
When a lot of people have to gather in one place, this is called a "business opportunity".
The objective seems to be to make money regardless of the effect on people's mental health or sensory sensitivity.
It's the same principle at Airports. People have to gather in one place before the plane takes off. Business opportunity: eateries, coffee bars, bookstores, confectionary...
All these outlets have to compete for your attention.
Making money out of people always seems to take priority over safety, mental and environmental health.
In Graphics, we had to identify needs and wants.
We never ever considered the fact that people might need a quiet space away from all of the media bombardment. This would've been called "ad-avoidance".
I don't think that human beings evolved to take in this much synthetic sensory stimulation.
We're going to get people who are disabled by overwhelming environments like these.