I'm allergic to this time of year, because of the spores from the dead or decaying leaves. There is more mould in the air because of plants decomposing and some people get ill. I don't get a reaction in my skin, but rather I develop respiratory ailments from bronchitis to pneumonia. I wonder if you have an allergic dermatitis?
Regardless of the cause, the best lotions for itch are Curel Itch Defense, and CeraVe products. Personally, I think Aveeno is useless. If it's really bad you might need to see your doctor for a hydrocortisone cream.
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And in the end, the love you take is equal to the love you make.