In a statement, DirecTV said it made the decision "following a routine internal review." A DirecTV spokesperson told NPR that the company looks at a wide variety of factors in deciding whether to renew a contract. The question for DirecTV was whether OAN's programming appeals to a broad enough base of customers, given increasing programming costs and more competition for consumers.
Ultimately, the spokesperson said, business needs drove the decision — and keeping the Herring Networks programming simply wasn't in the best interests of DirecTV.
AT&T, a majority owner of DirecTV, has faced calls to drop OAN for its support of conservative conspiracy theories — such as the falsehood pushed by Trump and many Republicans that the 2020 presidential election was stolen.
Source: This NPR News Article.
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